As hard as it might be, although letting go of your site designing ideas and qrdi.hu listening to the customer might actually be of gain in the long run.
I know everything you are saying, you have been in the world wide web designing business long enough to be aware of what works and will not doesn’t, what would my personal customer know? Well following approaching web site design in the same manner, I’ve unfortunately had no other choice but for give in to my very best laid plans and adhere to the wants of my personal customers.
Building of good websites usually means which it has to be appealing to the eye, along with being completely functioning pertaining to Search Engine benefits, but in the end it must screen professionalism designed for the business represented.
Making sure that you comply with W3C Standards (W3C Markup Agreement Service) just for both CODE and CSS validation is certainly paramount to good design and development (but not necessary for good Yahoo PR, Let me discuss in later posts), so when making we plan to use base HTML formatting and CSS text typeface like Tahoma 11pt, to generate neat easy to read text and nice page image layouts.
I will list some cases of exactly where letting choose has rewards for each involved and exactly how in some conditions actually triggered little or no website traffic for the site.
Case Study 1 ) Architectural Firm flash and font is important
Our consumer wanted the utilization of Flash components to display a couple of architecture images with a good fade between images and changes to classic CSS Typeface used Tahoma 11pt typeface and replace by Century Gothic 11pt, that is used in all all their logos and architecture design and style work.
Since many would know sneaking in Flash documents into your site results in W3C Validation undefined source failing, thus object rendering the site Broken Markup. Following explaining this, the customer sensed the need to have a nice graphical display style photograph far outweighed the importance of quality valid HTML Transition Markup. To them the appearance and perception of their web page to their customers was a lot more advantageous than complying with the W3C.
In addition , they will wanted the use of the Century Medieval font instead of Tahoma. By design 100 years Gothic possesses a much larger typeface height than Tahoma and when used improved the webpage height bigger than when using Tahoma thus resulting in the site exhibiting with scroll bars the moment view under 1024 times 768 image resolution, where previously it fitted in the whole site perfectly.
In the end the customer attained the desired influences they needed and finally it is the consumer who definitely knows ideal.
Example 2 . Box supplier turns into boxed in
Our consumer had started out a new business supplying cardboard boxes boxes with respect to moving and packing. That they wanted a straightforward site with heavy graphical image factors and minimum text relating to the home page.
Explaining to the customer the role of text based upon search engines benefits and that having no readable text at the home page would limit all their visibility, they will choose style over benefits. Why you might ask would a company limit their possibilities of being found on search engines? Very well the question continue to burns around too, but since mentioned previously the customer at all times knows greatest and the decision was exclusively theirs to create.
Their viewpoint was simple, their website was purely to be utilized as a research guide and not the source of extra business, because their marketing strategies will be enough to garner regular business.
Even today I still wonder so why they limited their marketability and in particular the website which is often online and can be searched at all times of the day.
Thus in summary the best laid programs of rats and guys (well in this case web designers) can be a say waste of good management simply because what I have got stated every along the customer often knows very best and ultimately they are the kinds paying for the service consequently sometimes it is very best to lay down your guns and agree defeat.